How to Name Your Business (My No-Fail 3-Step Formula)

How to Name Your Business

This time you’re determined, dammit. You grab your coffee. You sit down.  And you think the same thought that’s been plaguing you for weeks now… “Okay, time to name my business. Let’s do this.” And then? Then, all the RULES rush through your head… You know the ones… Your business name has to be unique. […]

Hiring Someone to Do Your Social Media? Read This First

social media

When it comes to social media, you might think you can offload the overwhelm by just hiring someone to do the dirty work. Why should you get your hands all messy, right? Just hire a VA (or your daughter’s BFF) to do a few posts a week for you, right? Not so fast. Too often, […]

Hit the “Reset” Button on Your Word-of-the-Year

word of the year

We’re about to cross the halfway mark of 2015. Back in December, if you read my Word of the Year Discovery Tool, you chose a word for yourself. It was a word to guide you through this year. This practice of choosing a word-of-the-year (rather than making resolutions) is something I wrote about in a […]

How to Launch Your Product or Service to a Small List

How to Launch your Product or Service to a Small List

Back when I was a songwriter, fans of my music – specifically, women – asked the same questions after every show: How did you do it? How do you follow your dreams? How do you live your bliss? Answers quickly outgrew the post-show chat. There was enough to easily fill three whole days… so I […]