Grab some coffee or tea or Kombucha, and let’s talk about your business. Even better, let’s talk about YOU.
Here’s what I’m guessing… You’re smart. And you’re great at what you do. You’re the one your friends and sibs confide in – the one who takes the risks, the one who cuts through the BS, the one with the unmistakable authentic spirit.
But I’m betting that you secretly, on occasion, feel a bit like a train wreck in your business. You wonder why you can’t figure out this owning your own business thing, or why things get so chaotic, or why some months are great, and others…#notsomuch. I mean, if you’re so smart, why can’t you make this work better?
Well, three reasons…
The first is what I call the STRATEGY TRACK.
When you run a business, you have to understand and implement everything from marketing (sequencing and content), to systems (from client intake to your selling process) to general operations, team and everything in between. You gotta nail this down while delivering your services. (This is the stuff that lots of purpose-driven entrepreneurs avoid, hoping they can hire out an epic virtual team to just do it for them. This never works.)
The second is what I call the SOUL TRACK.
This is the part that gets eye rolls. Cynics say it’s “woo.” Stodgy corporate types say it’s “soft.” It’s not soft. In fact, here at Uplevel You, we always say Soft is the New Hard. (Go ahead. Do your Beavis and Butthead snicker. I’ll wait.) The soft stuff – your mindset, your clarity, your energy, yes your SOUL – impacts your hard results big time. But it takes some deeper focus – and often it’s the more difficult work because it’s about your relationship to you. And it’s almost always what’s really in the way of you Upleveling your business.
So, my entrepreneurial pal, you have to lead this business of yours with one foot in the Strategy Track and one foot in the Soul Track. You have to be able to do your genius work – while growing your business and leading with soul. That’s a lot.
Which brings me to the third reason…
The third reason is this: Doing it alone is awful. You try to figure it all out yourself. You get tired and wired. You waste precious time trying to get good at stuff, which – let’s face it – you were born to suck at. (Ever taken a course on Quickbooks? I rest my case).
So welcome to planet Uplevel. Here, you’ll discover that you can be in charge of your business, feel confident about your numbers, take on new opportunities, face challenges with clarity and purpose, and best of all, make craploads more money while you do it. Sound good? Cool.
To get you started, here are 5 key articles (plus a free eBook) from the STRATEGY TRACK…
And here are six essential reads if you want to explore the SOUL of your business…