Are you ashamed of wanting money?

Money is a highly charged topic.

I’m standing in front of our I’m Done wall that we had at our Uplevel Your Business event last June. This is where people wrote down what they’re no longer willing to tolerate as they move forward in their business.

One that I absolutely love is this: “I’m DONE thinking that making more money or wanting more money means I’m greedy or materialistic and shallow.”

The idea of thinking you’re greedy or shallow for wanting money is a huge limiting belief for creating more success in your life.

So, what if you became in relationship with what was scaring you? When it comes to the topic of money.

We are so scared of our materialism and of being shallow.

Part of the problem is that we’ve gotten in a rut where we judge people who are “greedy.” It gets to the point where we think,  “well, I don’t want to be those things, and we keep things like money at bay.”

The opposite of “I’m DONE,” is “I’m IN.” Being “IN” means being in relationship to. We all think we can run from things, and avoid things. So, the answer?


And step out of the paradigm of judgment– of mental obsession about things. Continue to be aware of your reactions to money – to wealth. Because, until you start uncovering your own reactions, you’re never going to be able to charge more. You’re never going to be able to be in relationship with your money.

So, go ahead – Be IN relationship with your fear. Be IN relationship with your money. And be PRESENT. And be present to your DREAMS. When you’re living in relationship with money – as a business owner – you’re living in relationship with your value and worth.

How do you start living in relationship with your money?

Start watching your money conversations in your head with the kind observer in mind (do you hate someone because they drive a Mercedes?), so you can start building a relationship with your money that is not based in reaction- and that is going to be a game changer in your success.

And, if you’re ready to learn how to create packages, increase your rates, and start making money consistently in your business,  get in on my (free!) Money Master Class online training.

Now, you’re turn, in the comments below, ask me what is you’re relationship with money? What are you afraid of when it comes to money and making more of it?

  • Nancy

    Christine, thank you for this article! The first 2 things that come to mind about making money with my business are: 1. People will think I am greedy and snobby. 2. I don’t deserve to make a great income and get the things I want. I realize this is related to self worth, and have struggled with this alot. Im IN. Thanks again!

  • Laura

    This is a really helpful article. My fear with money is that my clients can’t afford a package that I would like to offer. I live in an area with a lot of low-income families. I offer music lessons to children and want all children to have the experience of making music, regardless of income. In order to do that, I need to have a client base that can pay my package rates to offer scholarships to those who can’t. I am a private music teacher.
    I do struggle with what a package is really worth – am I asking an unreasonable amount based on the value of what I am offering? Does it fit in the market in this area? What is a reasonable amount to charge? I am not afraid to have money, but I am afraid to ask others to pay a certain rate for fear of rejection or for fear that I am taking advantage of them, because I want to be paid that much. So, as I set my rates, I think, “that really isn’t reasonable, so I should lower the amount”. Not helpful for me or for my business.

  • Wendy Pitts Reeves

    Christine –

    I’m just now seeing this (things have been a little busy around here ) but I am sending this to several of my coaching clients Right Now, because they struggle SO MUCH around this issue! My background is as a clinical social worker – and I’ve long watched other social workers (psychotherapists, energy healers, heart-centered service workers) struggle painfully with the whole concept of making money – ANY money.

    Heck – when I started my practice way back in the day, I didn’t even want to TOUCH money. My husband built a little box that I hung on the wall by my door, so my clients could just drop their checks into on their way out. Thank goodness, I’ve come a LONG way since then.

    But I totally get why this is so hard for my clients. I love, love, love the way you talk about what is a critically important topic – and yes, it all comes down to relationship – relationship to money, relationship to our own value, relationship to our work and our place in the world.

    Thank you!!

  • Melodie Isgro

    I guess I’m worried that clients and/or colleagues will think that I am greedy. As much as I might have that attitude towards others that charge a higher rate than is the norm, I am feeling like others might start to see me that way if I also go that route. It’s not to say that I don’t feel that I bring on the extra knowledge, compassion, integrity, or other soft/hard services to warrant a higher price, but outsiders would not see those things unless they are actually using my services.