The 5 Worst Pieces of Business Advice I Ever Got

Written by Christine Kane

The 5 Worst Pieces of Business Advice I Ever Got I’m a perpetual student.  I love to learn, listen and be willing to “not know.”  I believe this is one of the reasons I’ve been able to create so much success in my life.

Now, the problem with being this way is that, if you’re not careful, you will get some very bad advice along the way.

Because I had SO much to learn, first, as a professional musician – and then as the owner of a company – I have probably attracted more than my fair share of crappy advice.  Some of it has done some pretty hardcore damage. And in a weird backward sort of way, some of it has helped me become much better as a coach.

Here are the top 5 worst pieces of business advice I ever got…

1 – You’re only as good as your last show [book, talk, year, etc]

Who said it:

This was said to me by a successful Ernest-Hemingway-wanna-be musicians who got a little too strung out on that suck-it-up-and-start-drinking-at-noon-if-you’re-a-real-artist attitudes. I admired him at one point. Hell, I admired that whole mindset at one point. Which is why I actually believed his crappy philosophy for a while.

Why it’s Lame:

So you have a terrible horrible awful show…

…or you give a terrible horrible awful talk…

…or you write a terrible horrible awful book?

(Or even if you’ve had a terrible horrible awful 5 years in your business?)

Guess what?

You just did some mightily important R&D and now you can do it better.  There is no arrival.  If your last attempt sucked, well guess what… it’s not the end of the world, you don’t need to start drinking tequila at noon, and you can do it better next time.

Better Advice:

What the rest of the world calls failure, marketers and business owners call “R&D.”  Use this to get better at what you do.

2 – You have to get good at numbers if you want to be successful.

Who said it:

Pretty much everyone in my life who was ever good at numbers, spreadsheets and other things that were, to them, the heart of any business.  These people always seemed to wear ties and talk to me like I was 17 years old.

Why it’s Lame:

Because you are meant to be good at your genius work. Get better at that thing. Be adept at understanding numbers, yes. But if you waste your time learning something that is the equivalent of physical labor to you, you will not be doing the genius work that makes you money.

Better Advice:

Stop trying to get good at the stuff you were born to suck at.  Hire an awesome bookkeeper. Hire an awesome accountant.  Tell them this is not your strong-suit and make them explain everything like you are on an episode of Sesame Street. Don’t hire anyone who talks down to you or is not willing to help you as a numerically challenged human.

3 – No one wants _XXXXX_____. You have to do __XXXXX________ instead.

Who said it:

A motivational speaker author who often made blanket statements about what works in marketing and business.

Why It’s Lame:

Because blanket statements are crap.

Everything is about testing results.  In this particular case this person told me that I should stop blogging because no one wants “advice” and that I have to do “big trainings” instead if I want to be successful.

That may be true for him. But my ideal client isn’t his ideal client. My metrics tell me that my blog posts do really well for my business. (And my peeps!)

Though his intentions were true, the key thing to understand here is that unless someone can look at your metrics and conversions with you, and unless you have tried something yourself… any kind of “this works/that doesn’t” is bad advice.

Better Advice:

If it’s working, if it gets you clients, keep doing it. If you haven’t tried it but it feels like a good idea, try it.  Be careful of the Bright Shiny Object tendency to ditch your good strategies just because one person doesn’t like them.

4 – Do what you love and the money will follow.

Who said it:

Many people in the spiritual, healing and creativity worlds.

Why it’s Lame:

I actually DO believe in the truth of this statement. I do think that your passion matters. And that when you start to take action, some force field in the universe steps out with a million helping hands and makes things happen.

The problem is that many people take it to mean that their business will just keep working and that they can keep the mindset of “I hate business, I’m no good at business” and they end up having a duct taped business that doesn’t really work very well and leaves them in a state of chaos.

Better Advice:

Do what you love. And if you want to build a business that serves people and sustains your wealth over years and years and years, be willing to use great strategies for helping your clients have a better experience from start to finish with you.

5 -  You’re really smart. You don’t need to spend all that money on a coach.

Who said it:

People who look at me like I’m an idiot every time I get on a plane to take part in my masterminds or work with my coach.

Why it’s Lame:

You may be smart, yes.

But you don’t know what you don’t know.

And if you’re not careful, you’ll fall into the trap of “trying harder” based on what you don’t know.

Better Advice: 

A coach and a mastermind can shave years off your learning curve, can provide a deep foundation for your confidence and will hold you accountable during those times when you are back at #1 and just had a bad book, show, year, etc.  Invest in yourself, and then do the work to get a return on that investment.

 

Now it’s your turn…

Do you remember any bad advice you’ve gotten about business along the way?  Share it here! I want to hear it! Let’s have a good laugh!

If you've ever believed it was impossible to be totally authentic AND make lots of money in your business - then you're not alone. Purposeful entrepreneurs want it REAL - and I promise to deliver! Get my FREE VIDEO, and I will walk you step-by-step through my own Uplevel Fast Track Formula for making money... on your own terms and in your own way. Enter your email and let's get started!

Email This Post

{4 comments ... read them below or add one}

Wendy Pitts Reeves May 28, 2014 at 8:40 am

I don’t know if this counts as bad advice – but it was certainly bad feedback that held me back at first. While gushing with excitement after conducting my first ever individual psychotherapy appointment as a new therapist, my supervisor — whom I deeply admired — said: “Of course! I always knew you’d be great at individual work because you were never any good at seeing the big picture.”

What??

For years that haunted me – and held me back when I naturally began to rise to more and more leadership positions. Because I “couldn’t see the big picture”, after all.

But boy was she wrong. And twenty years later, after a career that’s included public office, building 2 and now 3 businesses, leading great teams that create powerful & positive community impact in many ways and more… Well – let’s just say, I think I’ve got that big picture thing down pat. :)

[Reply]

Lissa Sandler May 28, 2014 at 11:47 am

You have to WORK HARD to create wealth.

Last year at the UpLevel Business Live event with you Christine, I had a major breakthrough in understanding, this just wasn’t true. Working SMART…not hard was the key. Still trying to stop this mindset. But awareness is always the first step.

[Reply]

Dr. Diana May 29, 2014 at 5:01 am

Hello Christine,

Hard work really pays. Its not a easier process to increase wealth. I have read so many richest people stories. They all have done so much hard work to get the higher rankings in the world.

~Diana

[Reply]

Helen Elizabeth Evans May 29, 2014 at 8:10 am

Sometimes good advice can be the worst advice… I was advised by a business coach to pull out all the stops to sell my product. My sales were phenomenal but none of us had thought about how I could deliver on such increased sales – it exhausted me to the extent I wasn’t sure I wanted to sell anymore for quite some time. Has taken me ages to get excited about my offers and giving of myself again… Neither of us expected quite the success I had selling my offer. My better advice would be to test your sales process first to check what kind of results you get. Then you can then stagger the process to ensure you can deliver what you sell without exhausting yourself, then when you see the success you’re having be flexible and create a group offer so you can move over to delivering 1:many. You can even limit the size of the groups (create exclusivity) so it feels manageable, constantly looking to uplevel what you can deliver and to how many through systems and eventually teams but ultimately slower, more consistent growth works best for me. What are your thoughts? Always wanting to learn from others!

[Reply]

Leave a Comment

You can use these HTML tags and attributes: <a href="" title=""> <abbr title=""> <acronym title=""> <b> <blockquote cite=""> <cite> <code> <del datetime=""> <em> <i> <q cite=""> <strike> <strong>

© 2013 Firepink, Inc. All rights reserved.